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Strategic Measurement Solutions Partnership Projects The Future

Offering increased product diversity to the extensive list of MSL UK manufacturing customers, with laser projection solutions that can help make the manufacturing process more efficient.

UK metrology equipment and design software provider Measurement Solutions Limited, (MSL) has announced a new strategic partnership with Virtek that will offer increased product diversity to their extensive list of UK manufacturing customers.

Following the management buyout in 2019, the company made clear its aspirations to evolve under new ownership and to this end the MSL brand will continue to provide customers with market leading solutions in the fields of 3D inspection software and portable metrology solutions, such as 3D scanning and fully automated quality control. MSL will increase its expansion into the digital measurement and information sectors, predominantly around the current trend in manufacturing automation and data exchange known as Industry 4.0.

As part of the company’s expansion plans MSL will increase adoption of the Virtek Iris 3D system. Whilst, laser projection systems are not a new technology, the Iris 3D differentiates itself due to the precision of the laser projected image generated from the product’s CAD data and enhanced by the integrated vision system.  MSL have been promoting the benefits of utilising reflective photogrammetry targets for super-fast data capture, multiple device positioning (leap frogging) in a shop floor environment for some time and the Iris 3D utilises the same principles to increase projection envelopes, allowing much larger component applications from a single hardware investment.

Andrew Tagg, Managing Director at MSL says “We have been seeking to expand the product portfolio for a number of years now and our goal was always to select a complimentary product that does not compete with existing capabilities, or partners, but one that allows us to further develop our existing customer relationships and increase our implementations across the entire Design, Manufacture and Inspect process. We are excited by what our new partnership will bring as we can now also support the production and build processes for composite lay-up, fabrication, and guided assembly, projecting laser templates exponentially faster with innovative vision technology with laser projection in one system”. 

In conclusion, Andrew Tagg says “I believe this gives us true diversity and the ability to not only engage with our customers, but also to become a trusted partner because we understand their business needs and are therefore able to support their entire end-to-end manufacturing process”.

“We are delighted to explore this partnership with MSL and the value it offers the industry and our customers alike. MSL delivers turnkey solutions that combines measurement and laser projection technology which creates a total new range of customer benefits. Together, we can provide a unique customer experience that not only presents innovative solutions to challenges in the manufacturing process but can also demonstrate dramatic time-savings and significant cost reductions for manufacturers.” explained Axel Rieckmann, Virtek EMEA Sales Director.

MSL was formed in 1998, has been the UK channel partner for some of the industry’s leading companies, including Metrologic Group (France), Creaform (Canada), Q-DAS (Germany) and Coord3 (Italy), and most recently, in 2021 signined a partner agreement with New York based software design company nTopology.

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